DDW celebrates the power of imagination with the question ‘with what does every designer and all innovation start?’. The question for everyone who believes everything can be done better, more beautifully and more efficiently, and who sees a challenge in every problem.
For 9 whole days, DDW boasts 100 locations, presenting the processes, experiments and ideas, answers and solutions thought up by 2400 designers. Come and be amazed, surprised or astonished. Ask yourself new questions, draw inspiration for your own answers and allow the power of design to convince you.